No application in the history of smartphone has been as insanely popular with the users as WhatsApp.
And behind this massive popularity lies the secret of constant development and hardwork of the coders.
The developers at WhatsApp have given their blood, sweat and tears to the application and they have tried their best to make this application the leading name in the world which it today is.
The success wave of whatsapp comes from the fact that the company has relentlessly worked towards the direction of innovations while trying to stay as simple as possible while staying on the same domain that they began at.
The older management at WhatsApp was a purist management, the old guard, they believed that the app’s success story comes from the fact that they remained what they began as and while everything around them was dynamic they were the only constant, catering to the same audiences and providing the same services. This is what according to them developed a brand loyalty in the users.
Things, however, have changed ever since facebook took over. The 20 billion dollar deal meant that facebook now had full control over WhatsApp and all that they had to offer to the users.
This was however, a good news for the users but a bad news for the old guard as facebook is one of the most progressive organizations in the world and are everything but ‘purists’. Zuck is known to take risks and try out newer things.
With the acquisition of WhatsApp, the old guard now knew that their days are numbered and the purist ideologies are going to go out of the window.
And that, indeed did happen. The progressive facebook brought in drastic changes, as the company now has many features that are user demanded and are amongst the most popular features of the recent times. The whatsapp web version was something that had been in demand for a very long time. Same goes with the VoIP services.
However, this brings us to the question – what’s next in line for WhatsApp? Video Calling. Our sources within the company who wish to remain un-named say that the company is now working towards video calling and that the video calling has been a success.
All the employees of whatsapp have been using the video calling version of WhatsApp since the last two months and that they will launch it by mid-May.
Are you ready for this big update? Or do you think they’re rushing the updates now. Let us know your opinions in the comments section below.